Welcome to the Hive, Parley.
Philip, we just finished a run with Lumion, vertical SaaS for trade schools with a first marketing hire and no outbound. Parley is shaped the same way. It would have been wrong not to get this in front of you. So: a jar of honey, and the plan.
Underneath the jar: every US immigration law firm mapped, the 2,500 that look like your best customers, and three campaigns we'd run for Parley in the next 30 days.
Three things came with the jar.
The honey
Raw, from a US apiary. Something you'll open instead of file.
This page
Your market sized, the customers you already win and the accounts that look like them, and three campaigns: TAM, lookalike, intent. Built for Parley.
The call
Twenty minutes with Troy and Nick. We bring the account list we'd start with. You tell us where to start.
Lumion: zero pipeline to 50+ meetings in 31 days.
Vertical SaaS for trade and technical schools. First marketing hire, no outbound, a niche of 10,000 to 30,000 schools. We mapped five sub-verticals, timed the CDL play to a Pell Grant policy window, and routed replies straight to their SDRs. Same shape as Lumion: a public directory of buyers, a seasonal purchase cycle, and a seed-stage team that needs its first 50 meetings fast.
In the span of a month, we've had well over 100 positive responses. We've scheduled 45 to 55-plus meetings with an 80% hold rate.Andrew Jones, Head of Marketing, Lumion
What could be sweeter than 1,400 to 2,400 more of your best customers?
You already have the dream ones: the immigration law firms that grow, retain, and refer others without being asked. We take those, run them through our lookalike tool, and find another 1,400 to 2,400 that look exactly like them. Then we run hyper-personalized, highly targeted outreach to every one.
Same size, same setup, same reasons to buy as the accounts on the right. Modeled, not guessed.
- Erickson Immigration GroupTakes on more clients and spends more time on legal strategy
- Murthy Law FirmAdopted Parley for high-throughput visa work across a large national firm
- BeyondH1B, Inc.Delaware
- MHSBGreenville, South Carolina
- Case Status, Inc.North Charleston, South Carolina
- OnlineVisasNorman, Oklahoma
- One Click ImmigrationSan Francisco, California
Every cell is a immigration law firm.
Every immigration-focused firm sits in AILA's membership directory and state bar rolls, with attorney names, practice areas and firm size. We build the list from that, enrich the buyers, and time the sends to cap season and RFE cycles.
You're the first supplier that comes to mind.
We'll actively monitor all 9,500 US immigration law firms and reach out the moment the right signal shows up, so Parley is the first name a managing partner thinks of when case processing speed comes up.
- New immigration attorney or paralegal hireFirm job postings signal caseload growth that outpaces current drafting capacity.
- H-1B cap registration seasonUSCIS opens registration each March, forcing firms to scale filing capacity fast.
- RFE volume spikeUSCIS processing time reports show request-for-evidence surges that strain drafting teams.
- New O-1 or EB-1 practice pageFirm website adds a high-value visa category it wasn't marketing before.
- AILA conference speaker or attendee rosterAnyone presenting or attending is actively evaluating new casework tools.
- Case management software complaint or churnLegal tech forums and reviews flag firms outgrowing their current platform.
TAM, lookalike, intent. Every angle, from day one.
This isn't one list and one email. We deploy three strategies at once, each with its own angle: the whole market gets the offer, the accounts that mirror your best customers get the proof, and anyone showing a buying signal gets a note the week it happens. Then we double down on whichever one the market answers.
Own the whole market
Mirror your best customers
Catch them in-market
What happens after you say yes.
- DAY 0Twenty minutes with Troy and Nick. We confirm the buyer, pick the three campaigns, and lock the offer.
- DAYS 1 TO 10Dedicated domains warm. Lists built from AILA membership directory, state bar rolls, and USCIS practitioner filings. Copy written per campaign and approved by you.
- DAY 11All three campaigns sending. Replies land on your calendar with full prospect context.
- DAY 30First readout. Expand what's working, cut what isn't, add the intent triggers.
The honey was the easy part.
Philip, we'll walk the three strategies above, show you the accounts we'd start with, and tell you what it would take. No deck.